Your Brain at Work

AUTHOR:
David Rock
Book Critic
Manus Mentz
Profile Link
Manus was raised on a farm in Namibia and received his degree in Industrial Engineering at University of Pretoria in the late 90's. Manus went straight into systems consulting work, implementing ERP systems for medium to large manufacturing companies. In 2006 he grabbed an opportunity to start his own business in the coffee industry and together with his partner grew a national coffee franchise business in South Africa. Combining his systems consulting and entrepreneurial experience he helps clients with automating their business processes and 'dashboarding' their businesses. Manus is a creative mind. He loves nature, camping, jogging and lives with his wife and 3 children in rural South Africa.
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Book Review
My take on the book
Overall Rating
Readability Score
I listened to this book in my car several times. It is easily one of my all-time favorites to date. This book is practical and understandable for anyone to read. Understanding how your brain deals with away and towards responses, how the SCARF model works and how to overcome distractions, worries and nagging thoughts, is extremely useful. I recommend this to anyone seeking to make more sense of the world and more specifically sense of your own brain (and mind).
Overall rating of book out of 5:
5 - One of the best ever
Readability score out of 3:
3 - Breezed through it!

Work ON your business
 not IN your business

Systemise your business processes one by one.   Got the T-shirt.  Let's have a cup of coffee and talk business.
Business and personal development book reviews by me and a few friends
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